In the future, the development of medical product design industry is still in the direction of intelligent and minimally invasive modern surgery. As an early and mature endoscopic minimally invasive surgery, its clinical application needs will be further expanded and deepened, and it will be applied to almost all types of general surgery, and become otolaryngology and digestive department It is an indispensable technology in the diagnosis and treatment of diseases such as gynecology and obstetrics.
            

　　随着医疗技术的不断进步和更新，内窥镜技术亦会与其他许多的新兴技术相互融合，通过设计内窥镜从而衍生出具有更加强大功能的产品，比如已经问世的3D内窥镜和胶囊内窥镜等。将手术机器人、影像、大数据等与内窥镜系统的结合，是目前我们可以想象出的相当靠谱的场景，相信在技术如此高速发展的今天，这些新型的医疗产品出现的时间，将不会太久。

　　With the continuous progress and update of medical technology, endoscope technology will also be integrated with many other emerging technologies. Through the design of endoscope, more powerful products will be derived, such as 3D endoscope and capsule endoscope. The combination of surgical robot, image, big data and endoscope system is a very reliable scene that we can imagine at present. I believe that in today's rapid development of technology, these new medical products will not appear for a long time.

　　在市场这方面，随着精准医疗地不断深入，微创手术在各层级医院的普及程度也将进一步加深，加上社会发展中，经济水平不断提升，人们对健康意识的不断加强，在健康管理中的投入也会随之水涨船高，还有老龄化、肥胖等问题造成的癌症、胃肠道疾病发病率的上升，都会使得内窥镜系统的需求呈现快速增长的趋势。

　　In the market, with the deepening of precision medical treatment, minimally invasive surgery will further deepen the popularity of hospitals at all levels, and with the continuous improvement of social development, the level of health awareness will continue to increase, and investment in health management will also increase. There will also be incidence rate of cancer and gastrointestinal diseases caused by aging, obesity and other problems. The demand of endoscope system will increase rapidly with the increase of the demand.

　　虽然同样有一些因素会制约市场的发展，但是随着时间的变化，这些制约因素对市场发展的限制作用也会发生一定程度的改变。在内窥镜的市场发展上来说，未来内窥镜市场规模还将会快速增长。

　　Although there are also some factors that will restrict the development of the market, with the change of time, the restrictive effect of these factors on the development of the market will also change to some extent. In terms of the development of endoscope market, the scale of endoscope market will grow rapidly in the future.

　　在医疗产品设计上新丝路工业设计追求两个小目标

　　New Silk Road industrial design pursues two small goals in medical product design

　　目标1：在产品功能理解上做到和客户同步。

　　Goal 1: keep up with customers in product function understanding.

　　目标2：在设计趋势和用户研究上主导客户。

　　Goal 2: lead customers in design trends and user research.